Mazda Motor Corporation will use the 2006 British International Motor Show for its global reveal of the new Mazda MX-5, now equipped with a power retractable hard top roof ** - and the regional debut of the Mazda BT-50 one-ton pickup truck.
The British International Motor Show will be held in London from Tuesday, July 18, through Sunday, July 30, 2006.
Featuring a new, unique power retractable hard top roof, this is an all-new addition to the third-generation Mazda MX-5 which has been celebrated globally since 2005. This new Mazda MX-5 model provides a unified sense of driving exhilaration, ready to spread the fun of lightweight sports cars in diverse and distinct new ways.
“Jinba Ittai”—or ’rider and horse as one’ is the essence of Mazda MX-5, the expression reflecting the emotional connection between a horse and rider.
Mazda will also reveal its new one-ton truck, the Mazda BT-50, equipped with a powerful new 2.5- litre Direct Injection Turbo Diesel engine. The British International Motor Show marks the European premiere of this diesel engine, which made its world debut at the Bangkok Motor Show last March.
Along with these models, the Mazda Sassou and Mazda Kabura concept vehicles will also be exhibited.
Mazda will hold a press conference on Tuesday, July 18, 2006 at 11:45 a.m. (British Summer Time).
**Mazda MX-5 with a power retractable hard top roof will be known by different names around the world:
Europe and Australia: Mazda MX-5 Roadster Coupe
Japan: Mazda Roadster Power Retractable Hard Top
North America: Mazda MX-5 (Miata) Power Retractable Hard Top